The ‘Hook’ in ‘Hook And Story’ is exclusively dedicated to the three main things the viewer sees before clicking on a video, namely the Channel Name, the Thumbnail and the Video Title.   The YouTube algorithm loves a high CTR as one of the main factors in recommending your content to others, releasing videos with clickable Thumbnails is the most effective method to achieve that.

Let’s look at how six different Content Creators made Thumbnails for videos covering the same topic, and the strategies they used.